|Ways To Increase Your Adsense CPC - Tip 2: Red Not Black or Blue|
Most Adsense pros will be happy to remind you of the benefits of text ads, but this is not amateur Adsense tips, these are professional ones. So I will be taking this tip about using text ad blocks to a new level by not only talking about the benefits of them but also how to avoid ad blindness with them...
In today's world of colourful and animated ad banners, it is not hard to see why so many people get ad-blindness, so what better way to make your ads stand out than going retro and using text ads. They are often so unexpected that they stand out and can often feature more than one ad making them much more likely to be clicked on. You can read more about the benefits of text ad blocks here: "Why You Shouldn't Ignore Adsense Text Only Ads"
But what if this method isn't working as well as you want and hasn't really helped increase your CPC? Then you should take it to the next level and start to use colours that are a contrast to the norm. While some people will say red is not a good colour for clickable links like those in text only ad-blocks, I believe the opposite. The problem is you will often have blue clickable links for your own external and internal links, by making your text ads red you help them to stand out and draw attention to them. Just make sure you don't use a bright red as it tends to blur on brighter display platforms.