Where Is The Best Location For a 120 X 600 Skyscraper Ad?

Where Is The Best Location For a 120 X 600 Skyscraper Ad?
Where Is The Best Location For a 120 X 600 Skyscraper Ad?


While it isn't the most used ad unit anymore which sadly results in low fill rates it is still a pretty good shape for those with a thin sidebar. Of all the vertical banners this is the one that can also be the most versatile as I will show you...

Why Not Try Placing 120 x 600 Skyscraper Ad Here
Why Not Try Placing 120 x 600 Skyscraper Ad Here

Where Is The Best Location For a 120 X 600 Skyscraper Ad?


While there are far bigger and better ads to use in a sidebar this was the first and was once upon a time the most common found in the sidebars of blogs and sites. Its thin shape makes it suitable for WordPress themes with really small sidebars and if your main content is more important to you this might be the perfect sized ad-unit. But it can also be used in another way...
Why Not Try Placing 120 x 600 Skyscraper Ads Like This
Why Not Try Placing 120 x 600 Skyscraper Ads Like This


Because it is so thin it can be used at the side of paragraphs on the main content page. Then by swapping left and right, you can fill a lot of white space and spread your content out a lot more making the main page look fuller and if you are text heavy if can also add a touch of colour and style to it (while earning you money).

As always the best location for this ad type and all ads are different from blog to blog, site to site and should always be A/B tested rather than taken as gospel. If you have a question about this post or anything else Adsense related do let me know in the comments below.

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